“Hello David Payne. We have recommendations for you.” Think of online recommendations and Amazon springs to mind. The store that started with books, launched the Kindle e-reader, and is now the Internet’s answer to John Lewis, is widely credited with getting recommendations right, based on what I and other customers have bought.

I see the logic behind their suggestions. Amazon is currently suggesting I buy 17 books. But does it work for scholarly publishers?

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There has been a movement in the STM community to offer relevant metrics at article-level to help users determine the value and quality of research. This data provides additional context to a paper and consequently the BMJ journals have implemented online usage statistics in addition to the recent introduction of links to third-party citation measuring services. more…

Over the past few weeks, a number of new website features have gone live across the BMJ journal platform. Read below for more details on Scopus citation links, email alerts for specific subspecialities and TOC section RSS feeds. more…

With users increasingly viewing articles as ‘portals to greater information’, BMJ Group has introduced a new collaboration with ISI Web of Science, the multidisciplinary bibliographic database tool. All of our journal articles now include the exact number of citations for each article being viewed, as well as a direct link to the list of citing articles on ISI Web of Science. Have a look at the screenshot below, which displays the exact location of these ‘Citing article via Web of Science’ links at article-level. more…

BMJ Journals offer users a variety of options to organise their site experience for maximum personal efficiency. These functions are freely available to individual members/subscribers and to registered users.

My folders
‘My folders’ is a personalised online filing system for registered users. The ‘My folders’ feature lets you add particular papers to a personal archive that you can revisit later. You can create subfolders within your personal archive area that let you organise articles by topic, discipline, author, or any other categorisation that strikes your fancy.  Articles can be re-organised at any time, according to your needs. You can easily save them to more than one folder by using the copy function.

To start using folders, just click the new ‘My folders’ button on the right-hand side of any page (underneath Email alerts, Twitter and Facebook) or select “Add article to my folders” from an article view (see screenshot below).

Saved searches
Also within the ‘My folder’ area is the ‘Saved searches’ functionality, which allows you to save a particular search query for use later on, and organise the saved searches within your personal folder hierarchy. Just click the ‘Save this search to my folders’ button on any search result (see screenshot below). 

Managing your folders
Entering your registered username and password after clicking on the ‘My folders’ button will enable you to use the folders service at any time. Articles can be re-organised according to your needs, by creating new folders and moving or copying articles around. Please note that the folders work across all BMJ Journals, so you can save articles from multiple titles.

This is the second post which aims to explain the variety of web services we offer to users at article-level. A few weeks ago we covered email alerts, My Folder, citation manager and permissions. This week we’ll be looking at our links to responses, PubMed, related content and Google Scholar.

Responses
On all articles, it is possible to submit an electronic letter simply by clicking ‘Submit a response’. You will then need to enter your name, email address, occupation and affiliation. You will also be prompted to declare any competing interests. Once submitted, the Editor of the journal will review your letter and either accept or reject it for online publication within 7 days. If accepted, a link to your response will appear within the parent article’s content box (see screenshot to the left). Should your response be of particular merit, the Editor may invite you to publish your response in print.

Google Scholar
Google Scholar is a freely accessible search engine that indexes the full text of scholarly literature across a variety of publishing formats and disciplines. Each of our articles is linked to the database before being published online and offers users the oppportunity to view more works by each of the article’s authors.

Related Content
HighWire uses Semio technology to tag and group articles by topic and subtopic, enabling users to browse to content and find articles they may not have using a standard search. We also have special collections, such as Editor’s Choice and Unlocked, which amass all articles of the same ‘type’ into one location for each journal.

PubMed
PubMed is a free database accessing the MEDLINE database of citations, abstracts and some full text articles on life sciences and biomedical topics. All of our articles are linked to PubMed before publication and therefore contain direct links to individual citations. We also provide links to a list of articles written by each of the contributing authors.

Social Bookmarking
As discussed in a previous post, we include links to social bookmarking, news and networking sites on the right-hand side of all our journal articles. By clicking on one of the social bookmarking icons, you can easily tag a particular article and bookmark it for reading/sharing later. The sites that we link to include:

• CiteULike
• Complore
• Connotea
• Delicious
• Digg
• Facebook
• Reddit
• Technorati
• Twitter