Controversial ad during US Super Bowl broadcast

American football’s championship game, the Super Bowl, was played last Sunday (those of us based in Seattle would rather not dwell on the result). The game was the most watched telecast in U.S. history, with an estimated 114.4 million viewers. Not surprisingly, this huge audience is an advertising jackpot – the revenue from this year’s game exceeded 330 million U.S. dollars. An […]

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SAVIR 2015 Workshop

The very interesting workshop, Nurturing a Successful Academic/Early Professional Publishing Career, will be held at the SAVIR 2015 conference in New Orleans next month. The workshop will be held from 4.45pm to 6.00pm in the Oak Alley room, Sheraton Hotel. Why are we holding this workshop? Because academic environments expect early career professionals to publish […]

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All-terrain vehicles: How do we effectively prevent injury with incomplete injury surveillance data?

My very first blog – two years ago this month (!) – was on the topic of injuries sustained when using all-terrain vehicles. Growing up in a rural Australia, quad-bikes were a common and viable option to horses when mustering, checking fences, checking water, setting traps, etc. Since moving to the city as a young adult, and now working in […]

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Preventing clothing-related burns in children

Burn injuries are dreadful for any person of any age, but arguably they are most horrific for our most vulnerable: children. In Australia as in many other countries, we have mandatory standards which regulate the design and labelling of children’s nightwear. Having grown up in a rural area where we heated our house (our melted marshmallows and […]

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Engagement: The fourth ‘E’ in injury prevention

Regular readers of the Injury Prevention blog will know what a keen advocate I am for the fourth ‘E’ in injury prevention: Engagement. I firmly believe that engagement is vital to transforming and translating education, engineering and enforcement efforts into real world advances in injury prevention. I know that in the domain of my own research […]

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